The Profitable Graphic Designer Podcast - A Client's Perspective​: What They Value in a Designer and How They Hire

Welcome to The Profitable Graphic Designer podcast!

 

In this episode, we sit down with Andrea, a successful business owner in the skincare industry, to discuss her experience with finding and working with designers to create her brand. As a designer, this is your opportunity to gain insight into the client’s perspective and learn what they value in a designer.

 

Listen to the episode here:


Spotify  –  Apple Podcasts  –  Amazon Music  –  Google Podcasts

 

You will learn:

  • How to understand a client’s initial vision and ideas for their brand
  • What the process was like for her and what she liked and didn’t like about it
  • What qualities a designer should have when working with clients (you want to hear this part!)
  • If she, as a client, has a vision for her brand and let the designer decide the creative direction
  • How and when they make design changes in her business
  • Where she would look for a designer if she needs to hire someone new
  • How she would determine what designer to hire

Andrea shares valuable insights into her branding process, from her initial vision and ideas to the collaboration process with her designer. She also discusses the impact of branding on her business and provides tips for designers looking to work with skincare or beauty businesses. Tune in to this episode to gain a better understanding of the client’s perspective and learn how to better serve your clients as a designer.

Andrea’s business’s wesbsite: https://desavery.co.uk/

Andrea’s Instagram: https://www.instagram.com/desavery_/

Andrea’s designer’s Instagram: https://www.instagram.com/sdinnickdesign/