Every designer grapples with challenging clients—it’s an inevitable part of the journey. We’ve all been there, facing clients who may not align with our vision or approach. But what defines a “bad” client? Is it the low-paying ones, the ones who seem to micromanage every detail, or perhaps the ones who reach out for minor tweaks at inconvenient times? The truth is, the definition of a bad client varies from person to person. It’s a subjective experience and it’s up to you to decide!

In today’s episode of The Profitable Graphic Designer Podcast, we’re talking with Josh Hall all about filtering out bad-fit clients and focusing on attracting the dream high-quality clients you want to work with. We’re covering everything from how to structure your contract form, sales funnels, services, networking events, and much more!

PLUS! Josh is proving his PAID framework for my listeners 😊 Web Design Client Funneling Framework: Use code “Profitable-Graphic-Designer” at checkout for 100% off 🙂

 

Listen to the episode here:

Spotify  –  Apple Podcasts  –  Amazon Music

 

You will learn:

• Proven methods for effectively weeding out bad-fit clients before they become a drain on your time and resources
• Innovative contact form ideas designed to capture more leads and, more importantly, high-quality leads that are a perfect fit for your services
• Insider insights on which social media platforms are currently the most effective for brand, graphic, and web design professionals, with a special emphasis on why LinkedIn stands out in today’s digital landscape
• Actionable tips on positioning yourself as the go-to designer in your niche or industry, establishing credibility, and attracting premium clients who recognize and value your expertise
• Expert networking strategies and little-known tricks for generating a steady stream of referrals and landing lucrative design projects that align with your strengths and interests

Grab a cup of coffee and join us!

About Josh Hall:

Josh is a web design business coach, podcast host and web agency founder based out of Columbus, Ohio. Through his podcast, YouTube channel, online courses and web design community Web Designer Pro™, he teaches web designers how to build a web design business that gives them freedom and life they love.

Website: https://joshhall.co

Instagram: https://joshhall.co/instagram

 

Aventive Academy’s Resources:

$12k Client Attraction Masterclass: https://aventiveacademy.com/attract-clients-workshop/

The Wealthy Client Blueprint: ⁠https://aventiveacademy.com/wealthy-client/

12-Week Business Program for Designers: https://aventiveacademy.com/profit

The Creative CEO Accelerator: https://aventiveacademy.com/accelerator

 

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TRANSCRIPT:

0:00
We don’t need that many clients. You could build a six-figure business with a couple dozen clients if you really wanted to, even less depending on what you’re doing. So you don’t need that many people. I think that’s something that holds people back when it doesn’t need to.

0:31
Welcome to the Profitable Graphic Designer podcast, brought to you by Aventive Academy. I’m your host, Kady Sandel. I’m a brand strategist, designer, creative director, and the CEO of a successful six-figure design agency based in Austin, TX, serving clients worldwide. After mastering the art of building a profitable and sustainable design business, I decided to help you achieve the same success.

0:49
I teach brand, graphic, and web design business owners how to attract more clients, increase their pricing, and develop design businesses that provide the financial freedom and time flexibility you’ve always dreamt of. We offer online programs, courses, and templates that you can use along with our Coaching Accelerator and Mastermind high-touch experiences for creatives. You can learn more about starting and growing your design business at aventiveacademy.com, but for now, grab a cup of coffee and join me in today’s podcast episode.

1:32
Hello and welcome to another episode of the Profitable Graphic Designer Podcast. Yes, the name of the show is Graphic Design Podcast, but we actually help brand, graphic, and web design business owners. Today, we are talking with someone who does websites and helps web design business owners grow their businesses. I’m going to let him introduce himself in a second. He’s our special guest who’s going to share insights on how to weed out bad fit clients, bad fit leads, and how to attract quality clients that you want to have. We’ll also talk about the client filtering process. This is an episode you won’t want to miss. But before we jump into the conversation, let’s get to know our guest. So, Josh, would you please introduce yourself to our audience and tell us who you are and what you do?

2:26
Yes. Well, it’s so good to be back, by the way, Kady. I think this is round two, right? So the first time I was like, am I allowed here? The Profitable Graphic Designer podcast? But as you said, you serve a lot of different designers, which is really cool. And yeah, I do too. I have a heart for all graphic designers and brand designers because that’s the world I came from. I was a graphic designer, print designer, and then all roads for me kind of led to websites. Then I became a web designer. I ran and built up my web design business to… I don’t even call it an agency. It was more of like a studio with just a few remote workers and contractors. Then I started teaching online through tutorials on tools I use. Since then, my focus has really shifted towards the business of web design. So I primarily teach just that—how web designers can build typically a multi six-figure web design business and do it so they have a freedom of life that they love. That’s kind of what I’m all about. My community is called Web Designer Pro. That’s where all my stuff is. Everything leads to Web Designer Pro now. It’s where all my courses and community and coaching are.

3:39
Thank you so much for introducing yourself. My first question for you is why this topic? Why are you passionate about helping designers weed out bad fit clients? Has that happened to you or in your community? Give us the why story.

3:57
Yeah, I think it’s because it’s the next step of evolution for both web designers and graphic designers too. So I will say by way of preface, everything we talk about here exactly translates to graphic designers because the problem is when you get started in any design field, the initial challenge is just to get work and just to get clients, which is totally fine. That should be the first challenge. The next challenge is how do I keep my business going and love it and enjoy it? How do I start to actually get more good clients? Because what happens, everybody’s story, and I can say this in full confidence because this is what happened to me—I think this probably happened to you. I remember you sharing your story on my podcast. It happens to all designers I ever see: you start to get clients and you’re excited that you have a business that’s cooking, but then the next challenge is you’re balancing really good clients with really bad clients and projects that you’re not well suited for. The big problem with that is it just drains you. More than anything, it’s just so draining to have bad fit clients. It doesn’t mean that they’re bad people or that even the personality fit isn’t right, but maybe it’s just not a project fit. Like, it’s just not a good fit for you. Maybe you’re doing something that, like for web designers, maybe you’re doing SEO or advanced coding, and that’s just not your strong suit. You could focus better on sales and marketing and copy and messaging and design and hire some of that out or not take on those types of projects. So I think that’s why. The why of it is it can lead to just draining you of your business, and that’s a really dangerous place to be in, especially if you do it for months and months and years and years without effectively weeding out clients.

Yeah, and I love that you mentioned that it’s not that those people are bad or that they’re bad clients. It’s just not the best fit for your business. I can totally relate to that, as you mentioned, because I was charging $65 on Craigslist and whatnot, and I thought, oh, I’m getting all these bad clients. But at the end of the day, I don’t think—and I can confidently say that—I don’t think it’s them. It was me, the way I was running my business. I think that is something that’s very common, as you mentioned, that at the beginning, we’re always just trying to get any clients, any work, and then we have to figure out who is the best fit for what we offer.

5:37
That is such an important point, Kady, because you said it. A lot of it is actually the way you present yourself, both in pricing and messaging, but also the onboarding sequences that you have set up. If you don’t have any, definitely you need to get some to where you’re guiding clients through what the experience should be like. Case in point: boundaries. One of the biggest problems I see for web designers is just plain old simple boundaries. They are getting calls and texts and communications from clients at any given time, on Friday nights, over the weekends, whatever. And they’re so frustrated with clients, but the reality is it was probably their fault because they didn’t set any boundaries in the beginning. And I’m saying that because that’s what I did too. I got very frustrated and started to resent some clients, and then it dawned on me, well, I never told them when to contact me. Like, they don’t know. There’s a time and place where you could have a project management system like Basecamp, Asana, or whatever you’re using, and clients could post in there anytime they want. But you don’t need to be notified until your work hours. There are simple things like that that take a bad client experience to a good client experience by just setting some boundaries and stuff. That’s a big part of it: to take some ownership of you setting the expectations and experience. But there’s definitely a level before that, which is to maybe look at the personality fit, the industry fit, the type of projects to make sure that’s right too, before we even get to boundaries and the experience.

Yeah. So can you share some common signs or how we like to call it, the red flags that might indicate the potential client is a bad fit for your design business?

7:56
Pricing is the top that comes to mind. Every website designer, graphic designer, anyone in a service-based industry, you’re going to get price shoppers. You’re going to get the tire kickers, the people who are looking for the cheapest option around. And that’s not a good way to sell or have a profitable business. The only way to do cheap is to do it at scale, but nobody that I know wants that type of business. Even if you’re doing templates and AI sites, it’s like, I don’t know, does that sound awesome? Do you wake up and be like, I can’t wait to do 10 AI sites today for 200 bucks? So that’s number one: you got to get the tire kickers out the door, ideally. You can do that in a lot of different ways. I’ll just dive right into my favorite strategy that just completely revolutionized my business. I created a potential client page, and that helped me weed out the pricing issue. That also helped me weed out the types of clients I was attracting, not only by personality type, but also just business type. I was not suited for these $20,000, $30,000, $40,000 contracts with enterprise-style sites with big companies. I just wasn’t a good fit for it. So even on paper, it would be like, whoa, a $30,000 project. That could sound really cool, and it may be a known business in town or something. But the reality is, do I want to work on something for six months and have to work with a board of people and have multiple levels to get through revisions and changes? No, I’d rather work with a small business for $5,000 to $10,000, do a website in a month, and then get them on my maintenance plan. That’s part of it too: to know what you do, who you serve, and then you got to weed them out. So for me, I created a potential client page, which is what I sent people to after they went through my contact form. And what I should say, there’s kind of two areas I sent people to. If they were questionable, like a questionable lead, I would send them to my potential client page, which was almost like a different version of my homepage. It just had a little bit more about me, the business, the type of projects we do, the clients we serve, and then it had my price ranges, which I did not have on the main part of my website. So you don’t have to do it like this. But what worked for me is to get anyone through the contact form, and then if they’re questionable, like I was wondering, maybe they are a tire kicker, then they would go to my potential client page that had my ranges. My ranges were starting at $2500. That’s the floor. That’s the starting point. $5000 was the average price point for most of my projects, and then we did upwards of $10,000 to $15,000 plus for higher e-commerce sites and membership sites and stuff like that. That’s what worked out really well for me because if somebody came through the door and I’m like, I don’t know about this person, nothing personal, I just think they may be the $500 client. If they see that I start at $2500, they’re either going to be cool with that or they’re not going to be cool with that. But then if I got a lead through the door that was pretty promising and it was like a really good referral, that’s when I would go right into the proposal process. Because if they’re referred to me by a really good client, I don’t want them to have to go through a funnel or a filter of mine. I just want to get on the phone, get a discovery call, and then get going on an estimate because they may want to move forward right away on like a $10,000 project. So that’s the summary version of my process to weed out folks is to have this, I call it a funnel, but you can call it a filter too. The term funnel just resonates with me because it’s like all leads come through the top of the funnel, the big point, and then when they come to the bottom, you got to filter out from there. They go to the potential client page if they’re questionable, or a qualified lead comes to me directly.

9:49
Yeah, I see there’s a funnel as well, and it all comes from marketing, the way you present yourself and promote, and how you even send them to your website, and then the contact form and the page you mentioned. Now I just have a question about that page. How do you call it?

10:12
I call it a potential client page. Not the most creative term. A lot of my students have called it good fit pages. Any variety of, like, get started or are we a good fit, let’s work together, that kind of thing. Or yeah, a good fit page is actually probably what I see mostly in my community, Web Designer Pro. People choose something different than a potential client page. The only reason I named it that is because if I were to do it today, I would potentially say like a good fit page, but potential client made it really clear. If you’re going to be a client, you’re a potential lead right now. That’s kind of where you’re at. Anyone more creative could probably come up with a better term than that.

11:12
Yeah, but I’m just wondering what is the difference between a contact page and a potential client page? Because if you want to filter out the bad fit clients, wouldn’t that be a way you can do that through a contact page? If you can just clarify the difference because what they do in my branding agency on a contact page, we have a lot of questions that we ask them, like how long they have been in their business, even state the minimum pricing so that nobody can even contact us unless they believe they’re a fit for us, you know what I mean?

13:12
Yeah. Honestly, that’s a fine strategy too. There’s so many ways to go about it. You could have a more advanced initial contact form. The problem that I had is I still had people come through my contact form elsewhere or even different avenues that were interested. For example, I don’t know if you’ve seen this, but there are some people who end up being really good clients that for whatever reason just don’t want to start with a robust contact form. One thing to consider too is a lot of people are price shopping, and a lot of people are doing that for multiple designers. So if they’ve already reached out to 10 people and they’ve filled out a form that takes even just 10 or 15 minutes, they may be spending a couple of hours before they even get to you. Then they’re like, oh God, I just want to get going. This is just what I did, and I personally like to have a fairly brief initial contact form that had a few fields, but then it allowed me to decide, do they need to go to see my ranges and see what type of projects we do, or are we going to dive right into this potential $10,000 to $15,000 project? The initial contact form was pretty brief, and then if they were a really good fit and we moved forward, then it would be an official quote form. I don’t want everyone to get my quote form. That was honestly something I realized too. I don’t want a $200 client filling out my long quote form and then me reviewing it and going into a lot of details, only to find out they’re not budging for $200 to $500. It was basically contact form to get them through, we funnel out from there, and if they’re a qualified lead, then we go to the actual quote form. I found that conversions were much higher, and more importantly, they were quality leads. I think a lot of people judge conversions on proposals getting accepted, but they’re doing it with bad leads. I want to judge conversions off of really good projects that I want. Out of 10 people, I want to make sure like if I look at my proposals and five went through but they were five really good clients, out of 10, 50% is not bad. It could be probably a little better for projects that I want, but that’s not bad. If I’m getting nine out of 10 clients moving forward but they’re mostly bad clients, that’s not something to brag about because you’re just converting bad clients. That’s the why of that approach at least.

13:37
Yeah, I love that. I really like how we all have different approaches and different ways of either filtering people out or getting clients in general. I just also want to share how we do it. Basically, our contact form is super complex and not many people will fill out the form. Only people who are the most serious are going to fill out the form, and then we’re going to send them an email asking them for a Zoom call. Again, we don’t get too many leads because it’s very hard for them to fill out the whole form. Do you ever talk to your clients or potential clients before you send them the proposal? If you can just walk us through that funnel, how does that work?

14:22
For me, it’s your leads come through the door and you’re one of two types: you’re questionable, so you go to the potential client page, or you’re qualified. Qualified folks would generally—it’s probably 50-50 as to whether we would get on a phone call. Actually, I would say it’s more 75%. I would try to get them to get a quote form first, which is my more robust form. Basically, what I have in place is just a level back from you, Kady. Instead of people getting that initially, they have to get to it one level back. I would generally try to get that first because you’re covering a lot of information that you’re going to spend half an hour on a call getting. You don’t want to go through all the details of basic company info, website size, and main goals on a call. Ideally, you want a call to be efficient and to get into the scope of the project. So most of the time, quote form first, then a discovery call because it’ll save a lot of time. Side note: the one reason I loved having this funneled approach is when somebody does get to my quote form, they’re already working. They’re already kind of in motion. Because they didn’t get to that initially, I filtered them a little bit and said, okay, it looks like we might be a good fit to help you and you’d be a good fit for what we offer. Here’s the quote form. It almost puts them in a place to—because there’s been a personal connection already—they spend a little more time. I’ve found in those quote forms, I’m sure you’ve seen in yours, you probably get some janky answers or some one-word or two-word answers that are like, well, this isn’t helpful at all. But if you can get them going a little bit, if they’re a good fit, then that’s the opportunity to get a really nice robust quote form. Then if you do a discovery call, record it, take the transcript, they will likely fill in the rest of that quote form on answers that they didn’t get to initially. So quote form, discovery call, that’s like 50% of your website content right there typically or graphic design content. So yeah, that’s just what worked for me.

19:47
I love that. Again, I really like how we all have different approaches and different ways of either filtering people out or getting clients in general. I also wanted to mention that there is one question that helps me filter out bad fit clients, and that is if they have a business plan that I will have access to. If they say no, most of the time they’re either not serious about building their business, they’re just starting, they don’t know anything yet, or they don’t even have a one-page business plan. That’s totally fine. If they say no, most of the time it’s not the right fit. If they say yes but it’s not completed, then it’s going to work. That was one of my key questions.

20:39
Yeah, and that may be where too. You know your target demographic pretty well. If I wanted to work with you, I’d be nervous now because I don’t have an official business plan. I call it a road map. It’s like a vision for the next couple of years. But I don’t know, would a janky one-page business plan work for you, or do you look for something more established?

21:01
Right now, we are working with a health and wellness business that has its location here in Austin. It would be very strange and weird if they had a 20,000 square foot property without any business plan in mind or at least their target audience, location, or competitor list. It depends on who people want to work with and really knowing who the target audience is.

22:29
I think that’s another way of filtering them out. Just add the words to your website. It’s all about content, right?

23:31
Absolutely. You said it. There’s so many different ways to filter out bad fit clients. But how do we get good fit clients?

28:10
Before we continue with this podcast episode, I just want to quickly remind you that if you’re a design business owner whose dream is to have a successful and profitable career so you can enjoy the freedom and flexibility that comes with it, then I have something for you. The Profitable Designer Program is my signature 12-week system that will help you improve your business, sign amazing high-paying clients, and truly achieve your financial and lifestyle goals. Visit aventiveacademy.com/profit to check if you can join us now or if we are currently not accepting more designers into the program. In that case, you will be able to join the waitlist and be the first to know when we open the doors again. Now we’ll go back to the episode in a second, but I just want to add that designers who completed the program were able to sign five-figure design clients, 10x their pricing, reach six figures and beyond, make $20,000 per month while working only a few hours a week, and more. Here is what Julia said: “It really has everything you could ever ask for to build a six-figure business that will allow you to have financial freedom. That’s why I personally did it; I wanted that flexibility.” So if you want to be my next success story and achieve results like these, visit aventiveacademy.com/profit. Now let’s go back to the episodes.

29:53
Many designers struggle with attracting quality clients. What advice do you have for them to attract higher paying or better fit clients?

30:31
The truth is, I’ve found that good people surround themselves with good people often. So in any sort of networking or marketing or whatever you’re doing to get leads—because before you get clients, you have to get leads—my top recommendation is to just find where they hang out. This is easier said than done. Of course, there’s always bad apples or not great personality fits in any group or networking event or Chamber of Commerce or whatever it is. But if you happen to find one really good person and they become a client, I would remind everyone—I’m hesitant to say “milk them for everything they’re worth,” but focus on them to be a referral partner because they are likely going to know a lot of other good people. The same is true in the community world and business organizations. Good people refer other good people, and I think good clients tend to be a little more selective too on who they refer out. So if you are a good referral partner for a really good client who has a budget, is really good to work with, is organized, and is well connected, you could almost do no other marketing. You could just be good friends and offer as much value as you can with a few people like that, and that’s your network. I say that because that’s literally how I built my web design business. I did not do any social media marketing, no wild online content or anything. I built my business through networking and just personal relationships, and I learned that a few good clients are all you need to build that network.

41:15
I also feel like it’s really good to know those people. I love that you mentioned realtor because we did the same thing. I was working with a realtor that I met at the BNI group. When we had an office space and I wanted to sell the office space, I reached out to that realtor, and she’s like, “Oh, well, actually I don’t do commercial real estate, so let me connect you with this guy.” It’s very good to be connected with other business owners or people who are in the business world, especially knowing them in person.

42:13
But I also want to touch base a little bit about introverts or people who live in smaller towns or suburbs and don’t have that access. I’m here in Austin, TX. We have a lot of events like South by Southwest coming up and so many events that I can go to. What would you suggest to designers who maybe the only option they have is online? Is it LinkedIn because that is a B2B platform?

42:51
I would start with LinkedIn. If I was in a rural location, which it—if you’re stateside, you should be able to drive almost anywhere. Maybe not every day or weekly, but there should be something fairly close by where you could make it once a month or something to an event. Even small towns, you become the web designer for a small town. They all have their extended networks. I always stress web designers in particular, we don’t need that many clients. You could build a six-figure business with a couple dozen clients if you really wanted to, even less depending on what you’re doing. So you don’t need that many people. I think that’s something that holds people back when it doesn’t need to. You’re in a small town, start there. Start in a small town. I guarantee you win an SEO. If you do anything SEO related in a small town, then you kind of expand from there.

46:09
Now that you don’t have clients, now you have time to actually create a strategy that is going to bring in potential clients or clients. So use this downtime to really create killer content. Share behind the scenes of your process, offer design tips and tricks, and create some educational content. Figure out who your ideal clients are and where they hang out so that you can use that social media platform. I don’t want you to be on all the social media platforms like Instagram and TikTok and Pinterest and YouTube and LinkedIn and threads and TikTok. I want you to nail down one strategy for one social media platform and then you can repurpose. But again, focus on your ideal client and where they hang out. So use this downtime to figure out what your social media platforms need to be doing.

52:11
I think the most important thing when it comes to this idea of weeding out or filtering or funneling is that not all leads are equal. It sounds mean, but it’s not personal. It’s not based on a personal thing. It’s just there are people who are not a good fit for you, and we as an agency or studio or even a freelancer are not a good fit for certain businesses. There’s nothing wrong with that. It’s almost like a duty of designers to have a good filtering process, a funneling process. Obviously, I’m sharing what I did and what has worked and what works for a lot of my students, but I have students who have your approach too, Kady. They’ll have a longer quote form. Some of my students actually have a paid discovery. One of my students, April, has a—like to get her price fit guide, which is essentially her potential client page. You have to sign up for her email. You have to request it. That’s an option as well. I love that because then she’s collecting email addresses that she can send like a newsletter every Tuesday and Thursday, for example, and kind of like—

52:57
Yeah. Which you could do with the contact form too. For our contact form, we have the email address. You could just have a disclaimer. If you fill out our contact form, you’ll be added to our initial maybe monthly newsletter. That’s just a chance to help teach, educate, and empower potential clients too. Even if they’re not a great fit yet, maybe they will be eventually after learning from you or seeing your work for six months or a year. So that’s always an option too.

53:18
Is to use your contact form, a simple one, to lead them through. If you have a get a quote form that’s the advanced one, that’s when you can really track conversions because you could say like, okay, 100 people have filled out this get a quote form. If we have 50 clients, you know, again 50%, we’ve got 50 other clients who may still be qualified. Maybe they moved on or maybe they will eventually work with us. Either way, the idea that not all leads are equal again generally comes like a level back from the beginning. You just want clients, and then you realize, okay, I don’t want all clients. I don’t want anyone and everyone. I want the good ones again. I want the A clients, the really good ones that are good people to work with, have a budget, give me content on time, your ideal personality fits and ideal customer avatars. That’s who you want.

54:09
Yes, I was just about to ask about YouTube because just today someone left a comment on one of my posts on Instagram. They never know what to talk about, whether it’s social media or YouTube or blog or whatever it is because they don’t have as many clients to share their designs. What would you suggest they should talk about? What should their topics be for YouTube videos?

54:26
It would help if you knew your ideal type of clients. The other problem I see with web designers—this can actually create leads but not always the best leads—is they may do tutorials on WordPress, for example. But if you have WordPress tutorial, you’re probably going to get other people using WordPress. You’re going to get DIYers or you’re going to get web designers interested in that content. Now that can create leads. Actually, when I started my YouTube channel, I did mainly WordPress and Divvy tutorials at the start, and I actually got some fairly good clients through that. They were mostly people who were DIYers trying to figure Divvy out themselves and they were like, screw it. This Josh guy has a lot of tutorials. I like his stuff. I just want to have him do it. I didn’t have to sell at all. I just had to give them the price and they were in. So that is an option. However, I would create content that is more about growing somebody’s local business. There are a lot of different ways to do this. We live in the world of AI, so you could chat GPT 100 different content ideas and there you go. You’re probably set for a couple of years. The other thing you could do is, as you do start to get clients or you’re fielding questions from people who need a website, your FAQ section is a gold mine of content creation. Those are a couple of ideas. When you’re in networking events and referral groups, you will be shocked at how many content ideas you can pull from that because they have no idea what they’re doing and they’ll give you the questions and the content. You’re right. In the beginning, you may not have real world experience yet, but it doesn’t take long before you’ll get plenty of questions. Go to two networking events and you’ll probably have 50 questions worth of content that you could push out and just recirculate. Recirculate that content however you want to do it—blog, YouTube reels, whatever that is. SEO workshops, whatever—just continue to harp on those. I would make it more business-centric. For example, Google is about to roll out their new AI search initiative, which is Generative Search Experience. Things are going to look a lot different on Google soon. The beta version is out right now and it still acts as a typical Google search, but it goes further into how AI is interacting with the search and it’s more guided. There are a bunch of content opportunities that you could just learn about what’s going on with Google’s AI stuff. As updates come up, you could post content about that to help local businesses with the new AI search, especially for local brick and mortar businesses. It’s going to change quite a bit. That’s what I’m doing with a lot of my members in Pro. Nobody is an expert on this right now because it’s not out yet. We’re just sharing what we know. That immediately places you as an expert and an authority just by doing that.

57:26
I feel like we covered absolutely everything in this podcast episode. We also started from the end, like filtering, working with clients, filtering bad fit clients, how to get leads, content creation—literally from the end to the beginning.

57:47
I’m excited to see what you label this episode because we did cover a lot. But it’s all really important stuff. Even those who are more advanced, everyone’s still looking at ways to get their best clients. When it comes to creating content and networking in person or getting clients online, there are so many ways to go about it. I hope some of the principles we covered here and strategies will help make it pretty tactile for people to get going on.

58:47
OK. So before we go, Josh, could you please share your website and social media handles with our audience? Where can they connect with you and learn more about you? If you have anything else that you want to add, feel free to do so.

58:57
Yeah, so my website is joshhall.co. From there, you can check out my community, which is called Web Designer Pro. There’s links to all my socials there. Right now, I’m just on Facebook and Instagram. That’s all I can keep up with currently. But I do—since we’ve talked about the funneling thing, let me make sure I set up a link for you because I have my whole funneling process in a little mini training. I would be happy to give that out to your audience, Kady, for free. It’s like a little product. I think I have it at $50 right now. It’s essentially a lesson from my business course. But I would be more than happy to set up something for your audience for that.

59:37
Thank you. That’s super valuable. So whoever is listening to this, be sure to check out Josh’s website and follow him on social media. Download what we just talked about because he will provide us a coupon code. Again, it’s here in the show notes. Thank you, Josh, so much for being my guest again. I can’t wait to talk to you next year again.

59:48
I know, right? I’m super pumped. Well, you’re coming back on my show, so we’re just going to keep on podcast swapping once a year and it’ll just get better and better. I love that.

59:59
Thanks, Kady.

1:00:01
Thanks for tuning in to the Profitable Graphic Designer Podcast. But wait. Before you go, if you enjoyed this podcast episode and want a chance to access one of our online courses for free, simply leave us a review on Apple Podcasts. Each month, one lucky reviewer gets to pick a course as a token of our appreciation. And here’s a reminder. We are here to help you build the design business of your dreams, whether it’s creating compelling proposals, attracting 10K clients, pricing your design services, improving your portfolio, reaching six figures and beyond, or helping you stand out. We’ve got you covered. I invite you to join over 1,000 designers in my signature 12-week program, The Profitable Designer. Visit aventiveacademy.com/profit and also don’t forget to hit that subscribe button. That way, you’ll be the first to know when each new episode drops so you never miss out on future content. Until next time, be sure to connect with us on Instagram at @aventiveacademy, where we share valuable business tips, stories, and resources for brand, graphic, and web design business owners. Bye for now, your host, Kady Sandel.