166 The Role of AI in Branding: Insights from Ayelet

If you’ve ever looked at a clean, elevated brand and thought, “How do they make it look so effortless?”—this episode is for you.
I’m joined by Ayelet, a designer known for her intentional, minimal style and smart systems behind the visuals. We talked about how she approaches branding, her favorite tools (like Notion and Wix Studio), the role of AI in design, and how she keeps things creatively exciting even after years in the field.
This episode is packed with perspective on staying inspired, building a brand system that actually works, and taking more creative control as a designer.
Listen to the episode here:
Spotify – Apple Podcasts – Amazon Music
You will learn:
- How to develop a signature aesthetic
- Ayelet’s go-to process for branding and web design
- How to handle micromanaging clients with grace
- Tools that make web design easier (yes, even if you don’t code)
- What’s next in design and how to stay ahead
Grab your coffee and tune in—this one’s for designers who care about both beauty and impact.
And if you want to start offering web design without dealing with code or tech stress, check out Wix Studio. It’s built for designers like you who want to keep full creative control and add more value for their clients.
About Ayelet:
Ayelet is the founder and head designer of Design by Ayelet. Currently, she is getting back to reality after living life and running her business on the road as a digital nomad. She is a self-taught brand and packaging designer, illustrator, yogi, coffee addict and dog lover. She loves helping small businesses create confident branding that truly sets them apart and allows them to connect more deeply with their audience. Ayelet enjoys creating anything fun, bold, bright, cute, colourful, and playful, and is excited to share some of her knowledge and tips with up-and-coming designers!
Website URL: https://designbyayelet.com/
Instagram URL: https://www.instagram.com/designbyayelet/
Aventive Academy’s Resources:
From Crickets to Clients: https://aventiveacademy.com/crickets-to-clients/
$12k Client Attraction Masterclass: https://aventiveacademy.com/attract-clients-workshop/
Client Portal for Designers: https://aventiveacademy.com/client-portal/
The Wealthy Client Blueprint: https://aventiveacademy.com/wealthy-client/
Mockup Magic: https://aventiveacademy.com/mockup-magic/
Brand Guidelines Template: https://aventiveacademy.com/brand-guidelines/
12-Week Business Program for Designers: https://aventiveacademy.com/profit
Join My Weekly Newsletter: https://aventive-academy.ck.page/0fc86a336f
The Creative CEO Accelerator: https://aventiveacademy.com/accelerator